Zetta Scalabytes Blog

In this blog, hear from Zetta’s founders and leaders about cloud computing, storage and data management best practices and Zetta Enterprise Cloud Storage technology.

Archive for the ‘Zetta Company’ Category

Jeff Whitehead

May 12, 2009

Service Level Agreements – Meaningful or Meaningless?

Jeff Whitehead, Vice President of Technical Operations and CTO, and Zetta co-founder is responsible for delivering the Zetta Enterprise Cloud Storage Service. Jeff spent more than two years as CIO of Shutterfly growing and managing over six petabytes of storage infrastructure.Twitter: @jwhitehead

 

Hello, my name is Jeff Whitehead, and I’m the CTO for Zetta. My background is in scale computing, and in running mission critical operations sites. This is the first entry in a blog series where I will share some of my experiences with scale computing, and describe how the Zetta Enterprise Cloud Storage Service is designed to make data storage simpler, safer, and approachable.

 

Today, I want to talk about the SLA, or Service Level Agreement. Service Level Agreements are agreements, typically between a service provider organization and its customers, as a way of setting expectations. I have to admit, as a buyer of IT services, I’m generally not satisfied with what are offered as SLAs from providers.

 

Most SLAs in the market are uninteresting because they lack consequences and are not aligned with the real business issue. An example would be a typical “premium,” or “platinum,” support package on some enterprise software. The SLA states that calls will be answered within 15 minutes 24×7x365. This illustrates a fundamental misalignment of purposes between the service organization and the customer—there is often quite a path (in terms of complexity and duration) between “answer the call,” and “fix the problem,” which is the customer‘s true objective.

 

SLAs are effective business tools only when they align business interests between two parties, have consequences, and are properly defined. Good SLAs are ones that ensure that the output of a technology system is business useful. There is a small technical difference between an ISP’s SLA of “being able to ping the upstream router,” and “being able to ping customers,” but a very large business utility difference; the first has zero business utility, and as such is an inappropriate target for an SLA.

 

Zetta attempts to align business interests with its customers by providing business meaningful targets, and has consequences in the form of financial penalties.

 

Smart cloud storage customers have four major questions of their provider:

  1. “Can I get to the data right now?” I.e., is the data available? Availability is a pretty common SLA metric.
  2. “Can I get to the data ever? Can you prove that the data hasn’t changed while it was in your system?” Data Integrity is critical.
  3. “Can I get to the data at a rate sufficient for my business needs?” I.e., is performance consistent and guaranteed?
  4. “Is my data secure?” Ensure only authorized access to the system.

 

Zetta’s SLA covers all of these concerns and is backed by financial consequences. It represents a meaningful, business useful tool.

 

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Chris Schin

April 05, 2009

Our Team

Chris Schin, VP Products, is responsible for coordinating all Zetta product-related initiatives including product strategy, direction, and marketing, as well as business model and go-to-market process definition. Prior to joining Zetta, Chris was acting GM and Senior Director for Symantec Protection Network, Symantec's Software as a Service platform.

 

Hello again, and welcome back!

 

I wanted to take a second to introduce the Zetta founding team to you— here’s a bit of flavor about who is behind Zetta and why they decided to build this company. The Zetta team represents a unique combination of petabyte-scale storage administration experience and expertise combined with world-class distributed computing technology experts.

 

The Zetta founding team is comprised of four individuals who all have a deep background in operating storage infrastructures, and an even deeper background in leveraging distributed computing principles to solve business problems in new ways:

 

Jeff Treuhaft, is our CEO. Prior to this, JT was at VeriSign, where he was GM of the global digital content and messaging business unit— a $135M business unit of VeriSign. Prior to VeriSign, he was one of the first employees at Netscape (a founding technology product manager), and worked on standardizing SSL, launching JavaScript, RSS, and syndicated identity management, and managing the W3C and IETF relationships.

 

Jeff Whitehead is our CTO and leads Operations. Most recently, JW was CIO of Shutterfly, leading the IT and production operations staff as online storage grew from less than one petabyte to more than six petabytes. Despite this breathtaking growth, his team improved availability from less than 99% to more than 99.99%. Prior to Shutterfly, JW was co-founder of Memory Matrix and led all technical operations, and Director of Operations for Shopping.com, Dealtime, Epinions, and Netscape.

 

Lou Montulli, runs engineering at Zetta. Lou started his development career while at the University of Kansas, where he authored the Lynx web browser. A founding engineer of Netscape, Lou pioneered many of the early Web innovations, including HTTP cookies, the blink tag, server push and client pull, HTTP proxying, and encouraging the implementation of animated GIFs into the browser. Most recently VP of Engineering at Shutterfly, Lou was also co-founder and CEO of Memory Matrix. Interestingly, Lou also gained a certain infamy for this.

 

Jason Harrison was most recently lead engineer at Shutterfly and veteran of Seascape where he led delivery of the first software application certified by Lloyd’s Register for international naval navigation. Jason was also co-founder of Memory Matrix.

 

These founders developed the Zetta business plan after they experienced the day-to-day difficulties associated with management of large-scale commercial storage deployments. As the data under their management grew quickly into the petabytes, it became very clear to them that existing storage solutions weren’t designed to support the kind of scale that data footprints were rapidly approaching, and it also became clear that purchasing, integrating and managing new failure-prone storage can be an extremely time-, resource- and labor-intensive exercise that rarely satisfied their goals.

 

With a proven track record for success as a part of some of Silicon Valley’s most inventive, successful and entrepreneurial companies, Zetta’s founders knew that they could best-solve this problem and change the way that data storage is purchased, managed and supported.

 

 

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Chris Schin

April 05, 2009

Welcome to Zetta

Chris Schin, VP Products, is responsible for coordinating all Zetta product-related initiatives including product strategy, direction, and marketing, as well as business model and go-to-market process definition. Prior to joining Zetta, Chris was acting GM and Senior Director for Symantec Protection Network, Symantec's Software as a Service platform.

 

My name is Chris Schin, and I run Products here at Zetta.

 

Today we launched Zetta, and if you’re reading this blog, you’ve heard about us. Along with the launch of our corporate website, we’re also launching this blog today. One of the core goals here at Zetta is to involve customers, partners, and the storage community at-large in the movement we will be leading to bring enterprise -grade cloud services to business IT staff, and this blog is the forum we’re using for that.

 

I’d like to use this inaugural post to introduce you to Zetta in an informal way, and give you a sense of why we set out to create a new kind of storage-as-a-service offering targeting a new type of customer.

 

Simply put, the vision behind Zetta is to deliver cloud storage that an IT professional would use, thereby enabling most IT departments to immediately benefit from the expanding the range of use cases that cloud storage can support today. Specifically, our goal is to “deliver enterprise-grade cloud storage as a service for IT professionals seeking primary storage solutions.”

 

To do this, we’ve built a service that combines the best aspects of today’s top-tier, on-premise NAS solutions with the advantages and efficiencies of the on-demand, cloud delivery model. You can read more about this approach and our solution on our products page, and I encourage you to download our Introduction to Zetta Enterprise Cloud Storage whitepaper for more details on the solution. In the coming weeks and months, we’ll be using this blog to dig deeper into some of the technical underpinnings of our solution, so bookmark us and please come back often!

 

We’re in our second private beta right now, and will be expanding the beta group significantly in the near future. If you have interest in participating, go here.

 

In the coming months, please return to this space to find:

 

  • Service and technology details behind Zetta
  • Additional Zetta Service announcements
  • Industry commentary and feedback
  • What we happen to be thinking at any given time

 

Welcome to Zetta!

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