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MSPs: Time to Offer Cloud Backup and DR?

by Zetta Staff

Fewer than 50% of MSPs currently offer their customers cloud backup & disaster recovery services, but Gartner suggests that by 2014, at least 30% of IT organizations will change backup vendors due to frustration over cost, complexity and/or capability.

If you’re one of those MSPs who haven’t found a cloud backup partner that works for your business, consider taking a second look at this potential revenue opportunity.

With the right partner, cloud backup and restore can be one of the higher-margin services you offer your clients. Equally important, offering cloud backup can be the key to bringing in new clients – especially if the solution you’re offering doesn’t require a big upfront investment and forklift replacement.

What’s Driving Your Clients To Cloud Backup Now

The amount of data that even small companies have to backup keeps growing explosively. It’s not just files created by employees anymore, it’s structured data generated by applications like SQL and Exchange, plus virtual servers like Hyper-V and VMware. Many small companies are also facing these data backup challenges:

Migrating from tape – companies using tape for offsite backup are looking to move away from managing physical media for their offsite backup, and looking for faster disaster recovery.

Shrinking backup windows – the amount of time available to perform a backup keeps shrinking, as the use of IT infrastructure continues the relentless move from 9-to-5 to 24X7.

Regulatory compliance – requirements for offsite backup availability and recovery capabilities.

RTO requirements – The turnaround time for recoveries has shrunk from days to hours, even minutes for companies in certain industries.

IT budgets – While budgets are growing, that money is expected to do more than just pay for new backup software licenses.

For SMBs that look to their MSP for IT services like system and network management, cloud backup is a natural addition. The major reasons why include:

• SMBs don’t have time or experience with finding and evaluating cloud backup vendors
• SMBs want to eliminate day-to-day IT tasks, including backup
• Annual cost of backup can be reduced by up to 50% in most cases
• Data recovery can be more secure, flexible and fast

Zetta’s MSP Backup Partner Program: Simple and Profitable

Build new revenue by offering clients cloud+local backup for file systems, databases and server images with one solution. Set up is simple and all your clients’ backup environments can be managed via a single browser from anywhere. And with WAN-optimized performance built-in that can recover up to 5TB in 24 hours without requiring an appliance, MSPs are finding it easy and profitable to do business with Zetta.

If you’re an MSP, and not yet offering cloud backup – or tired of the slow performance and high cost of your current cloud backup solution – let’s talk.

Zetta Staff
Zetta Staff

Zetta’s pioneering cloud backup and recovery technology provides the surest path from data disasters to business as usual.